Background: Amazon Prime video tasked me with developing a special instagram carousel designed to educate their followers about Juneteenth. The construction of the story, copy and design of the elements were my responsibility. They also wanted a additional graphic to be posted on Facebook and Twitter.
Approach: After determining the story and it’s copy (I wanted to craft a narrative based on time, personal progress and legacy) I proceeded to create characters for the carousel whose outfits and hairstyles and help move us through time and acknowledge how the fight for freedom is still ongoing, and that is does not stop with the Emancipation Proclamation.
Result: See the carousel here
September 22, 2020